What it Actually Costs to Build Your Business

What it Actually Costs to Build Your Business

Working with my coaching clients, I often hear two incorrect statements; ‘Building a business is expensive!’ or ‘To build my business, I need a loan or investor.’ I don’t want to neglect that depending on the type of business you want to build there may be some expenses. For example, if open a local studio, you may have to pay rent and buy equipment. However, the majority of our community members are considering an online business. They want to serve a bigger audience, gain financial stability and obtain the freedom to travel and teach wherever they like. If that’s your case too, stay with me! In this blog I’ll explain what it actually costs to build your business!

So, let’s come back to those statements ‘Building a business is expensive!’ or ‘To build my business, I need a loan or investor.’. These statements raise two questions: what do you need a lean for? And have you actually looked into what you need?

From my experience building an online business consisting out of an online learning platform with 12+ self-paced courses, 2 coaching programmes, blog, podcast and 5K community which is growing by the day, I can tell you that these beliefs are false.

Building a business is an investment in your future, wellbeing, sense of purpose and fulfilment. If you still believe that building a business is a monetary investment, I invite you to redefine the word investment.

Redefine the word investment!

When you’re starting out, it’s natural to feel uncertain about the investments needed to thrive. You may not know where you start. You may overthink the cost of building and hosting your website, using an email software, or needing equipment like a mic, camera and light to record your classes.

Lack of clarity on your investments may hold you back or make you fear that it takes a long time to pay off. Chances are you push your dream to build your career and business forward based on false beliefs on what it costs… Instead of having these fears, insecurities or lack of knowledge take over – I want to help you understand the true cost of embarking on your entrepreneurial path.

It’s the key that unlocks the door to confidently pursuing your purpose in the wellness world.

The investments I made in my first business year

Let me reveal what will probably come as a surprise… My monetary investments during my first business year were $0!

To write my courses, build online presence and record learning materials (video and audio) I already had everything I needed. And most of you do too! If you have a laptop or a phone with a working camera and mic and wifi – you’re golden.

For project management and software integration I signed up for free versions only.

  • Canva to create social media posts and course materials.
  • Calendly (online calendar) to have my clients book their sessions.
  • MailerLite to collect and nurture my email subscribers.
  • iMovie (which is a free editing software for Mac) to edit videos.
  • Asana for project management. (I’d now suggest to use ClickUp)

As you see now, when you’re starting out, building online services doesn’t have to cost you anything. It’s about understanding what you truly need, doing research and finding creative ways to save money!

Remember I said you need to redefine the word ‘investment’? Let’s have a look at what I mean by that!

What it actually costs to build a business!

Let’s be honest, because building a business comes with a cost. As yoga teachers and wellness enthusiasts you may be familiar with the Yamas and Niyamas. They are ethics by which we live (and I strongly suggest to apply these to the way you do business too). But for now, let’s look at the Yama: Bramacharya.

If I were to give Bramacharya a one sentence definition it would be to ‘spend your energy wisely’. Energy is spent on our thoughts, emotions, and daily activities. This can include

  • how we manage time
  • the tasks and activities we choose to engage in
  • your learnings; personal and professional development
  • how and with whom we interact
  • what we consume — nutrition, news, media and social media

The reason I bring these things up is because energy is an investment! Especially in the beginning, energy is the actual cost of building your business. So, let’s dive a little deeper in your investments when building purpose-driven career:

Time invesments

This can include the hours you spend on learning, planning, and executing.

On a day to day basis investing time can be

  • Admin tasks: replying to emails, private messages or scheduling your social media content
  • Creation: designing your social media posts, or creating blogs or podcasts or writing your writing outlines for your classes and sessions.
  • Building community: authentic connection with your community members, building and nurturing your relationships, and offering resources and support.
  • Networking: interacting with people and organisations you love to set up partnerships and collaborations.
  • Learning: listening to podcasts, reading books, attending events and possibly joining courses or working with a coach which can be free or paid options.

In terms of your projects think of:

  • Consciously managing excitement: before diving in without structure and clarity, build a plan or strategy to make your projects come to live.
  • Project management: planning, managing different tasks, allowing your to-do lists to pile up and remembering that not everything needs to happen today, this week or this month.

And if you’re building a multilingual business also think of creating multilingual content to resonate with diverse audiences, or market research to culturally sensitive advertising strategies.

Mindset investment

The way you do anything is the way you do everything. As a wellness enthusiast, you’ll probably be familiar with this phrase. What it means is this context is that how you prioritise your personal mental health reflect the way you show up in your business.

Investing in your mindset and mental health is key. As a business owner you’re no longer ‘just a teacher, guide, or mentor’. You take on several roles and tasks that may be new to you. Therefore, you need to invest in the tools and practices that help you stay positive, adaptable, and open to learning. Think of investing in overcoming obstacles like Fear of Failure, Impostor Syndrome, Perfectionism, Scarcity Mindset, Fear of Rejection, Comfort Zone Resistance, Lack of Self-Belief. All of these concepts are very very common among new, but also well-known business owners. Ask any successful entrepreneur about the ingredients to their success and I can already tell you that investing in their mindset is one of them.

Investing time and energy in overcoming fears and limiting beliefs, and maintaining mental health could look like:

  • Embracing challenges as opportunities for personal and professional growth.
  • Remaining open-minded to diverse beliefs and practices while staying true to your teaching style.
  • Seeing your setbacks as set-ups instead and not letting rejections or obstacles make you stop.
  • Practising postive affirmations, shifting from scarcity to abundance, and daring yourself to do things that feel scary or uncomfortable. Fear is courage becoming known
  • Prioritising your practices (yoga, meditation, journaling or activities to recharge and prevent burnout. To fuel your energy, stay inspired and motivated building your international career.

Personal & professional growth

Building a business is not just about your career growth but your personal evolution. I already mentioned that prioritising your mental health reflects the way you show up. But also remember that in you’re business, you’re the same person as who you are in your daily life. Your tasks and responsibilities will be different. Your values and boundaries will show up differently. The way you apply skills and knowledge may be different, but you’re still the same person!

Managing investing energy in your development could be to

  • Invest in learning new business tools and finding ways to optimise your project management and marketing strategies.
  • Focusing on one task at the time to not get overwhelmed
  • Attending webinars, workshops or courses, but only take only what you need right now and later come back when you’re ready to learn and absorb more.
  • Enhancing your skills and knowledge as a teacher, guide, or coach to gain experience, build confidence, improve your expertise, stay updated and offer enriched experiences.
  • Surrounding yourself with like-minded individuals that inspire, support and hold you accountable and give you feedback.

Resources and technology investments

I already mentioned that most of the equipment you need to start building your business, you most likely have. When it comes to investing in resources and technology, I also mentioned that most softwares or digital tools offer a free version which are excellent for when you’re starting out.

Except from Canva, MailerLite, Calendly, iMovie or Asana, also think of Google meet for your live sessions or ChatGPT for your written content creation.

Your international career is closer than you think!

Your entrepreneurial journey only feels far away if you keep seeing it that way! You see now that investments in equipment and softwares shouldn’t hold you back! Building a business requires dedication, resilience and an open mind to learning and development. It’s an investment in your future, wellbeing, sense of purpose and fulfilment.

If you’re ready to learn more and would like to invest in your education, to find structure, clarity, receive the tools, methods and strategies and feel supported building your very own purpose-driven business. I’d love to mention a few of the ways in which you can work with me:

>>> Build Your Business – 4-Day Immersion

Carve out your career path and establish a business model that suits your energy levels and ideal lifestyle. Make an informed decision on your language of operation and find out what types of products suit you and your clientele. Replace overwhelm with excitement getting to serve your students in your way.

>>> Launch & Expand Your International Career

In this 6 month programme you’ll receive the support to learn the skills and systems to feel capablefocussed, and connected on your entrepreneurial journey. From content writing, to attracting the right clients, creating your products and selling them with success. In this programme you’ll expand your network of global wellpreneurs and learn the structure and strategies to build and expand your international business.

In both programmes I offer hands-on guidance, personalised guidance. It’s where I can directly provide you with constructive feedback, new ideas and eye opening insights. I’m committed to seeing you grow and experience success. To make you feel you know what you’re doing and offer reminders you of what you’re doing it for! Here you have my full support and accountability.

Want to know What Type of Business Suits You?

>>> Take the quiz to find out!

4 Major Lessons That Will Change The Way You Do Business

As we’re approaching the end of the year and I did my yearly reflection, I realised how much I’ve changed my business approach. In this blog, I’m sharing the major insights I had that improved my business approach. My intention? Provide you with 4 major lessons that will change the way you do business!

A little look behind the scenes

In the beginning of my entrepreneurial journey I was extremely driven and excited to start working for myself. I felt my purpose was to create courses and programmes. I had lots of teaching experience and knew my ideas would help people grow. At that time, I thought that my ideas and experience were all that counted. But little did I know…

I dove straight into creating my products; lined out the curriculum and designed learning materials. I was convinced it was going to be a huge success, but when I launched them, no one signed up.

My problem was that I started from scratch and only then found out that I had no idea what it takes to build a business or simply sell services. I realised that being a teacher isn’t the same as being a business owner and my transition started.

From teacher to business owner

I invested in business education and started working with a coach. She taught that to successfully sell my programmes I needed a community. That our clients go through phases before they’re ready to buy. That these phases help you understand their needs and help you create products they’re actually waiting for. There I learned what happens behind the scenes. From building a website, sales pages, email marketing, to creating a content plan that educates, informs, engages and entertains your future students. All this happened in 2019-2020. So, these learnings weren’t new for me this year. In the last four years, they brought me lots of success and allowed me to live, work and travel on my terms. However, I felt that to scale, grow and evolve, something about my strategies needed to change.

Your business starts with you, not with your product!

In my year reflection last year, I shared that I suffered from burnout. This was due to a combination of things, but the core of it all was that wasn’t fully true to myself. In my role as a business owner it meant I followed other people’s approaches and copied the marketing techniques that worked for them. I blindly trusted their strategies would work for me too and overworked myself, keeping up with trends and trying to apply them to my business.

I looked at my core values and realised I wasn’t being true to them either. Out of scarcity, FOMO, and an ego of pleasing and overachieving, I lost touch with my authenticity. Authenticity as a business owner to me means knowing who you are and honouring where you’re at. But most of all trusting yourself, being yourself, and embracing all your unique qualities. To unite these qualities with your values and desires and let those things determine the way you do business. To listen to intuition and not let fear or lack of knowledge, skill and experience hold you back. But also, honour where you’re at and that learnings never stops. To take responsibility and invest in education and development to fulfil your purpose.

So, that’s why I did. I reflected on what worked and didn’t. Reviewed my schedule and set clearer boundaries. I dedicated time to analyse my strategies and decided to throw out everything that no longer served me to make room for a fresh slate.

All of this resulted in major changes at Enga Unite:

  • I onboarded new team members to help me with community management, social media, and tasks behind the scenes so that I have more time and energy to spend on thing that most need my attention.
  • I turned the live programmes into self-paced courses and modules so that I have more time to spend with my students. 
  • I invested in more business coaching to elevate my expertise, feel supported and receive feedback from my coach.
  • I prioritised collaborations to share my journey, grow our community and stay inspired.
  • I upgraded the product suite and launched many new programmes to help you teach yoga in English and build an international career and not be dependent on the live programmes only. 
  • And I travelled more, because I know that by the beach I feel most energised, grounded and aligned. 

These changes is what bring me here today. I want to prevent you from diving all in without structure and clarity. And share my major business insights so that you don’t blindly copy what other people do and what seems to work from them. But instead, build your business on your terms, and experience more freedom and fulfilment from day one! 

4 Major Lessons That Will Change The Way You Do Business

1. Your business starts with you, not your product. 

  • Based on my journey, you see now how important it is to shape your services around the things you love and make you feel alive. Not what seems to work for others, seems profitable or feels save.
  • Your students choose to work with you, for you, not for your product only. Genuine passion and purpose shine through. And those things resonate with your clients, not a profit-driven service. Authenticity is key! So unite your unique qualities to create offerings that truly align with your personality, passions, interests, ideal lifestyle, and energy levels. 

2. Allow your to-do list to pile up! 

  • Building a business isn’t something you in one day. Neither isn’t something that ever finishes. When working with my clients I often see that they feel overwhelmed by their endless to-do list. A list that either causes them to postpone or do everything at once.
  • As a business owner, learn to prioritise. Allow yourself to dream and have big goals. You’re building a business for the foreseeable future. So you’ve got more than enough time to fulfil your aspirations. It’s okay to have pending tasks. Embrace timing and take things one step at the time. Allow your to do list to pile up, because not everything needs to get done today, this week, or this month. 

3. Building a business isn’t a one-man’s job

  • This lesson refers to many things at once. They key thing we need to remember is that we learn and evolve in companionship. And we can only truly grow by receiving support. You can receive support in many different ways.
  • Support from your partner, friends or family members, that give you the time and space to work on your business.
  • Support from your network by exchanging tips, tricks, feedback or building partnerships and collaborations.
  • Support from a team that help you with repetitive tasks, technical aspects that take up too much time or tasks that don’t require your direct attention.
  • Support from a coach or mentor who’s lived and experienced what you’re going through. Who can hold your hand, providing you with clear action steps, constructive feedback and strategies that could work for you.
  • In other words, surround yourself with people that inspire you and help you grow. To feel supported, held accountable, and stay inspired, we need new insights and perspectives from others. Building a business isn’t something you can do alone.

4. Allow yourself to be a beginner! 

  • In life we experience many ‘first times’. Teaching your first class, attending your first retreat, the first time you’re invited as a guest speaker. These first times may not be your best, but they give you a taste and inspire you to do more of. We become more skilled or get better at it and find something new in what we’ve experience before.
  • The same counts for your business. Many new wellpreneurs get anxious and show symtomps of perfectionism. But if all wait until things are perfect, I seriously wonder what would get done! Your first post, freebie, programme, sale, but also failure and success won’t be your last. With experience you learn new things, find out what works, doesn’t work, what you want to do more of or what should stay a one-time thing. We all need to start somewhere and only with experience you’ll become more skilled or get better at it. And find ways to improve or something new in what we’ve experience before. 

Your purpose-driven career and business only feel far away if you keep thinking it’s in the future.

The future is unpredictable, but your present thoughts influence your actions.

The trick is to already step into the shoes of a business owner and let your future self rule today!

If you’re somewhat like me and like to consciously adjust the way you spend your time and energy so that you can work, travel, and live on your terms… I’d love to see you at the workshop series Craft Your Path to Purposeful Entrepreneurship!

Craft Your Path to Purposeful Entrepreneurship

Workshop Series: 19 & 29 December 2023 | 9 & 12 January 2024

My intention for this workshop series it to help you

  • Reflect on your year without judgement, but see all you’ve done as learning opportunities
  • Set intuitive goals that feel right, managable and aligned
  • Build the awareness of your role as a business owner and transition with ease!
  • Decide on your language of operation (because as a multilingual speaker, you may fear this choice may affect your reach and competition).

>>> Check out the workshop series.

>>> Join the workshop series for only $87 (3 + 1 for free)

Revolutionise Your Purpose to Build a Sustainable Yoga Career

Revolutionise Your Purpose to Build a Sustainable Yoga Career

In this blog, we elaborate on our previous post. There I explained how to unite your authentic qualities. Specifically, we’ll dive into how you can revolutionise your purpose to build a sustainable yoga career.

I just got back from a 4 day festival in the desert of Morocco where I connected with 70 nomads on a conscious entrepreneurial journey. All of them built their business own their terms to either move abroad or have the freedom to travel and work from wherever they want. Some do this through offering somatic practices. Others help you work through childhood conditioning. Again others offer tools like Human Design or Sound Healing. The beauty of this is that we’re so diverse, but all unite through the intention of doing meaningful work.

Among our community members I see the same desire. To quit the office job that doesn’t fulfil you; break free from doing what you think you’re expected to do; stop taking on jobs only to pay the bills; or find ways to stop playing small, because your inner critic doesn’t fully believe you’re capable to choose the life you want (yet).

I know that you’re more than ‘just’ a yoga teacher and that you have a package of skills, experiences and expertise that make you you. A package that you can turn into your business or career. To build the life you want, experience freedom and fulfilment and do purpose-driven work.

If you feel stuck, contemplating your yoga business or international career… 🔥🌍

It may be that you’re overthinking the tools and practices you could offer, instead of leading with your true purpose.

What I mean with that, is that for example:

  • You overthink how you can create a class package.
  • How you can combine your experience teaching yoga and hosting women circles.
  • How to shape your meditation practices.

In other words, you overthink the structure of the tools you want to offer.

Yoga teachers often get stuck, thinking of profitable ideas. But that truly isn’t sustainable. Instead you want to lay the foundation of your international yoga business by gaining clarity on your reason why.

In this training, I want to help you shift your perspective and build your career with intention, nurturing a lasting impact. It’ll help you to break free from the conventional path and explore a deeper understanding of the elements that set you up for success.

Let’s recap how to unite your authentic qualities for entrepreneurial success.

  1. Knowing and embracing your unique qualities for entrepreneurial success is often blocked by three key barriers: self-doubt, lack of experience, and gaps in education. To overcome these barriers, you’ll need to invest in all three of them.

    Whether it’s building confidence, gaining experience, or gaining more education, they form a relationship. Education leads to experience, and experience cultivates confidence. Then this confidence helps you to gain more of the first two too. They create a domino effect that’s essential for entrepreneurial success.
  2. To unite your authentic qualities look at your life experiences, education, skills and transferable skills, hobbies, interests, and passions. Uniting these allows you to craft a business model authentic to you. A specific service with specific outcome.

    Apart from that you build a career based on passion-driven work. This in return attracts committed students, that seek these specific outcomes. This commitment leads to a fulfilling teaching experience and helps you stand out as a service provider, teacher, coach or whatever you want to call yourself.

In summary, each piece—confidence, experience, education, and unique qualities—fit together like a puzzle. By addressing each of them individually, you create a path for a purposeful and fulfilling entrepreneurial journey!

If you want to dive deeper into how to unite these qualities or recognise them, I highly suggest to read the blog, watch the replay on Instagram or listen to it on our podcast.

Why your business starts with you, not an idea that seems profitable.

or how to revolutionise your purpose to build a sustainable international yoga career.

When working with coaching clients, I see it time and time again. Most people are overthinking ‘what’ they want to create, instead of ‘why’. The ‘what’ is important too, but it comes much later.

You may overthink what you’re going to create, because of the three barriers I told you about earlier. (Self-doubt, lack of experience, and gaps in education). But it could also be that you simply don’t know where to start or lack knowledge of business processes and marketing.

The reason why you’re doing it is the most important. The ‘why’ informs ‘how’ you’re going to do it. And ‘how’ decides ‘what’ you’ll eventually create. This concept I was taught by Simon Sinek and it’s what I teach you in much more depth in our International Business Foundation course. It helps you to shift your perspective.

Instead of building a career from a place of scarcity, limiting beliefs, comparison, or fear of failure it helps you operate from a place of abundance and fulfilment. Allowing you to trusting your path, purpose, and process.

Understanding your ‘why,’ ‘how,’ and ‘what’ are the key pillars of your entrepreneurial journey. They guide your vision, goal-setting, work ethics and shape your approach to crafting your services.

‘Why,’ ‘How,’ and ‘What’

As mentioned in the International Business Foundation course I teach you how to become ultra clear on what these three words mean for you personally and in your business. We’ll:

  • Unveil the ‘why’: Discovering your purpose, values, and calling.
  • Explore the ‘how’: Identifying your skills, interests, and fulfilling actions.
  • Define the ‘what’: How ‘why’ and ‘how’ shape your services, products, and offerings

Uniting your ‘why,’ ‘how,’ and ‘what’ are essence or the foundation of your business identity. They define your decision-making, the way you work and your product creation. For now, to revolutionise your purpose to build a sustainable international yoga career start by gaining clarity on your reason why. Your reason why should be a fusion of purpose, desire, values, and inner calling.

If you want to build a sustainable and fulfilling international business or career path, but you feel stuck because of these things. I suggest to have a think and possibly journal on the things or activities that:

  • Light you up
  • Make you feel alive
  • Make you feel connected
  • Make you feel aligned
  • Bring you a sense of joy, freedom, fulfilment
  • You can speak about all day

And also, the type of questions you love answering.

All of these, usually will be part of your reason why!

Launch & Expand Your International Career Programme

If you want to set yourself up for a purposeful career, equip yourself with skills, knowledge, and a network for global yoga business success. I’d love for you to join the waitlist for the Launch & Expand Your International Career Programme. Apart from the ‘why’, ‘how’, and ‘what’ you’ll:

  • Explore business models, teaching formats: in-person and online teaching, and product creation
  • Choose the language(s) you want work with in your business or career
  • Define your ideal client and get the tools for effective market research.
  • Understand social visibility, decide on your social channels, and find out what to post
  • Receive effective methods for project management and implementing growth strategies

And of course, this programme will include personalised guidance for your unique yoga business or career path. Check out the programme here and sign up to the waitlist! Your dreams are worth it, and I’m here to support you every step of the way. 🤗🚀

To conclude today’s training, to revolutionise your purpose and build a sustainable international yoga career, the essence lies in aligning your personal values and entrepreneurial ambitions.

Shift from the practical ‘What type of products, services, or offerings should I create?’ to ‘What’s my mission and purpose?’. Reflect on your motivations to recognise the force behind your entrepreneurial goals.

Take a moment to look at what truly inspires you, what fuels your passion, and what resonates deeply within your being. I see your business as an extension of who you are, an embodiment of your values and aspirations. So let all the qualities that make you you unite and be the path towards a purposeful and successful entrepreneurial yoga career.

Unite Your Authentic Qualities for Entrepreneurial Success

Unite Your Authentic Qualities for Entrepreneurial Success

Teaching yoga in English means you can work while you travel (or move abroad). You can expand your job opportunities and network. And even form collaborations with people all over the world. Today, let’s elaborate on our previous post. Here I told you how to begin your entrepreneurial journey and know if you’re ready to become your own boss. Specifically we’ll speak about how you can blend all your life experiences. Including your skills, hobbies, interests, and passions to create your own services. In other words, how to unite your authentic qualities for entrepreneurial success! Let’s begin…

I’m writing to you from Morocco today and it’s the 5th time I’m visiting this place within one year…

You may ask ‘why’?

Because…

… I love to travel, learn languages and get immersed in different cultures.

… it’s a popular destination for yoga retreats, workshops, and events.

… the people, food, and weather are amazing and cost of living cheap.

… I’ve made great connections that are active in the same industry. People whom I get to share incredible experiences with that fulfil and inspire me.

Why am I sharing this?

Because I know that we’re likeminded. You also have the dream to build an international teacher career. A career where making connections and going on adventures like these are possible! And I know that is possible for you when you unite your authentic qualities for entrepreneurial success!

These blogs aim at helping you build your career on your terms. Because, learning to teach yoga in English is one thing… the next step is to actually doing it!

Let’s recap the concept of the inner calling.

Previously I explained that your inner calling is a personal and intuitive direction that comes from within. It can be experienced as an inner voice that guides you toward a particular path or goal. But also as gut feelings, intuitive insights, passions, a burning desire, actions aligned with your values or a sense of purpose. For many, it’s a certain path that you know is right, even if you can’t logically explain why. Some of you wrote to me explaining their thoughts, fears and challenges.

For example: the desire to teach yoga, but feeling that working an office job is safer and stabler. Others shared that they fear competition. And again others said that they need to do “things” first. These types of statements, which I consider fears and limiting beliefs make it hard to listen to your inner calling. When experiencing self-doubt, you question your experience is enough. Or think you need more education to pursue your dreams. It can cloud that inner calling and blocks your from following your purpose. What I see here is a pattern. When not following your purpose, inner calling or building on your career, your inner calling is usually blocked. This block can be either of the three following ‘lacks’:

  • Self-doubt
  • Experience
  • Education 

Self-doubt

“I think others are better than me…” or “I’ll never be as good or better than them…”, followed by the common thought “…so why would anyone sign up for my services?”. This is a comparison that links to self-doubt.

If you doubt your skills and experience it’s often because you haven’t found your voice. And when you haven’t found your voice, it’s because you haven’t invested in gaining experience. Instead of comparing yourself to others; their success, the way they teach, how well they teach or how good their offers are, shift your perspective and see them as inspiration. Learn from them and make it your own. Or admire people for being themselves. See them as inspiration to find your authentic expression too. By gaining experience your authentic voice will develop. And you’ll build the confidence to let your personality shine through.

Lack of experience

“First… I need to gain more experience”, or “First, I need to raise my child.”, or “First, I need to safe more money so that I can invest in my business.”.

These are logical thoughts that come from rational thinking. Meaning you’ve surpassed your inner calling and focus on all that you don’t have. Often by questioning your experience is enough. If you haven’t completed YTT then, yes, I do suggest to become certified. Yet, many have the tendency to complete training after training without actually starting to teach. In that case, it’s not a lack of education, but again self-doubt. Your confidence isn’t going to grow with the number of certificates you get. To feel yourself teaching yoga comes from practice. So ask yourself: “Do I truly lack education or didn’t I have the opportunity to put my knowledge into practice?”. Knowledge is one thing, but being able to use it is another. So be honest with yourself. Completing training after training isn’t going to give you confidence, experience will. 

To build experience and overcome self-doubt, go to the Your Yoga in English podcast. There, I’ve shared many episodes to improve your language, communication and teaching skills.

Lack of education

Going back to when you haven’t finished your YTT (yet). If you lack the education there’s only one solution. Enrol in courses that provide you with the adequate training to become certified! But after that, remember that knowledge alone isn’t enough. Don’t get caught in a never-ending cycle of training after training. Experience is the ultimate confidence booster.

Remind yourself of your purpose!

I can’t look into your calendars, to-do lists and responsibilities. And it may be easy for me to say: “Get out out there to gain the experience and build confidence”. But, what I do know is that your brain is wired to learn!

If you set your mind to something and keep reminding yourself of your purpose, you’ll find the drive to learn. Through learning and experience you’ll overcome self-doubt. Speaking of entrepreneurial success, building systems and strategies are skills too! They aren’t talents you have or not, you can learn anything! 

How do you unite your authentic qualities for entrepreneurial success?

Working on building confidence, gaining experience, or obtaining education will impact each other. It’s a domino effect! Through education you gain experience and through experience you build confidence. They’re all intertwined. And ultimately what you do when you unite  unite your authentic qualities for entrepreneurial success.

On this journey, you’ll also gain lots of self-awareness. Which in return allows you to see your unique qualities. You’re more than a yoga teacher; you have a life full of experiences and possibly other types of education. You most likely have work experience in a completely different profession. You have hobbies, passions, interests or other skills that you can combine with yoga. Unite your unique qualities to create services that have a specific outcome. A specific outcome can be a solution to a problem, wish, or desire. Take for example Enga Unite. As I’m speaking from experience, I also…

  • Listened to my inner calling
  • Defined my skills, passions and interests
  • Created English for yoga courses
  • Grew into my role and shifted purpose
  • Help you build your career! 

Let’s have a look at some examples of students that worked with me:

  • Julia started teaching yoga to tailors! 
  • Vanessa is creating a programme of yoga for belly dancers: uniting yoga and dance
  • Tabea works on yoga and lifestyle practices for athletes and boxers 
  • Daniela combined yoga and her passion for nutrition. She including recipes and ingredients from her home country Mexico.
  • Ana Clara teaches yoga for rock climbers.
  • Barbara is a yoga and life coach for female entrepreneurs.
  • Marjo combines yoga, Ayurveda and massage to host her own retreats.

Yoga is universal

All these teachers united the qualities unique to them for entrepreneurial success. To combines their passions and skills to build their services, products and business.

Yoga offers so many benefits on so many different levels. It’s a practice that support every single person and every type of lifestyle. So you can combine or offer it to everyone! The practice can be adapted for everyone and combined with diverse interests. You don’t need to reinvent the wheel; unite your qualities to teach what you know and love. I know that you have skills that you probably never considered uniting with yoga. But use your imagination and creativity, because the options here are limitless!

The benefits of uniting your authentic qualities for entrepreneurial success

Just as I want you to find your voice to teach and express yourself authentically. To build your career or business, I want you to stay true to your passions and interests. Because they’re part of your personality and authenticity. What better way than to be of service than uniting the qualities that make you you? And by that share ALL you love! Apart from showing up authentically, there are more benefits to uniting your qualities:

  1. Passion-driven work is more motivating and less laborious.
  2. Specific offerings have clear outcomes and attract more committed students.
  3. Committed students provides you with a fulfilling teaching experience.
  4. Fulfilment for the teacher, plus measurable progress means student retention.
  5. And finally, it helps you stand out in the competitive yoga field.

See how here again, we’re creating a domino effect. Or let’s use a different metaphor: a puzzle! There are many different puzzle pieces that make your set complete. But the first need to be put in place for the next to logically fit (or happen). In the next blog, I’ll explain these benefits more in-depth. For now,

  • Reflect and work on your lack of self-doubt, experience and education.
  • Define your authentic qualities and look at how you can unite them with yogic practices.

There’s a teacher for everyone and students for every teacher! 

I hope this inspires you to unite your passion for yoga with all the things that make you you! That this blog empowers you to combine your qualities to guide others in your unique way. Because yoga is yet to be discovered by many people around the world.

Launch and Expand Your International Yoga Career

Are you eager to take this journey even further? And explore the path to building an international career?

Check out the Launch & Expand Your International Career Programme. Here I share the key to crafting your very own international yoga business.

What to expect:

  • Discover the power of starting with ‘why’
  • Explore business models, in-person and online teaching, and product creation
  • Build a solid foundation by defining your ideal client and conducting market research
  • Select the right visibility, social channels and find out what to post
  • Understand project management and implement effective growth strategies

And of course, this programme will be packed with personalised guidance and in-depth training to nurture your unique yoga business. I invite you to check out the programme here and sign up to the waitlist! Your dreams are worth it, and I’m here to support you every step of the way.

How to Begin Your Entrepreneurial Yoga Teacher Journey

How to Begin Your Entrepreneurial Yoga Teacher Journey

Last week, one of our Teach Yoga in English Journey students asked me: ‘How do I know if I’m ready to start for myself?’ Right now she works an office job that doesn’t fulfill her. She, like most of you here, has a big passion for teaching yoga. She wants to quit the job she only does to pay her bills, so that she can live her purpose and teach yoga full-time. But, this transition feels scary and unsafe, making her wonder ‘How do I know if I’m ready?’. I know she’s not alone and you may wonder the way. That’s why in this blog, I want to help you understand how to begin your entrepreneurial yoga teacher journey, giving you clear action steps to work with.

How do you know if you’re ready to begin your entrepreneurial yoga teacher journey?

The answer is simple: listen to your inner calling!

Your inner calling is a personal and intuitive sense of purpose and direction that originates from within. It’s that inner voice or feeling that guides you toward a particular path or goal. 

For example, from a very young age, I had a very strong feeling that I didn’t want to work for a boss. I didn’t yet know what I wanted to do instead, but the feeling was there. Due to social conditioning, fear of unpredictability and also lack of clarity on what I wanted to create, I did work as an English and yoga teacher in schools and studios.

I was hired as an employee and worked on a payroll which felt safe and secure. Through these experiences I learned a lot that I could later transfer to my own business, but in that time those jobs didn’t fulfil me. I didn’t like that I was location bound, that my schedules were fixed, or that I had to teach according to a curriculum that I didn’t agree with.

I strongly felt I needed to break free and kept receiving the message that I needed to start for myself. To write an English course for yogis and build a course platform on my terms. Apart from what I knew I had to create, I had a really strong gut feeling that I needed to launch it in Mexico. I didn’t have any connections in Mexico or experience writing courses. Neither did I know anything about business and marketing. Most of all, I was scared it wouldn’t work. Thinking: ‘Who am I to write an English course for yogis?’ Though, the feeling was strong.

I couldn’t explain why I needed to do this, I just knew I had to. It was my inner calling telling me to take action.

What is your inner calling?

As a yoga teacher you probably know that your inner calling manifests itself in different ways. They can be:

  • Gut feelings or intuitive insights. Sometimes, you just know that a certain path is the right one for you, even if you can’t logically explain why. In my example, traveling to Mexico.
  • Passion, something that gives you a deep sense of joy, enthusiasm, and fulfillment when you engage with this aspect of your life. In my example, teaching and empowering yoga teachers.
  • A burning desire to pursue something specific. This desire is so strong that it motivates you to take action and make changes in your life. In my example, freedom and fulfillment.
  • Core values and things that align with your beliefs. It reflects what you feel is truly important and meaningful in your life. In my example, breaking free from old-fashioned school systems and adapting the learning process to the students’ needs.
  • A sense of purpose, a feeling that you are meant to do something significant or contribute to a particular cause or mission. In my example, sharing the beauty and benefits of yoga worldwide.

In the world of yoga we often refer to them as ‘messages’. But, when you’ve never listened to these messages before, it can be challenging to feel or hear them. These messages can mean venturing a new path which means change and transformation. Especially if they tell you to do something new or step out of your comfort-zone, we tend to ignore them because they feel really scary or unrealistic. 

Why is it challenging to listen to your inner calling?

Unfortunately, many of us have never learned to listen or act upon our inner calling. In other words, most of us are out of tune with our intuition. This can be because of social conditioning, fear of the unknown, doubts and self-criticism, pressure from others or yourself, logical thinking, attachment to comfort, or simply lack of practice.

Overcoming these challenges involves a process of self-awareness, self-acceptance, and reprogramming. It requires recognising the conditioning and past experiences that hold you back and consciously working to rewire your mindset. This can involve self-reflection, seeking support from mentors or therapists, and gradually taking steps to trust and act upon our intuition. 

Exploring how to listen to your intuition deserves its own dedicated blog post. But for now, it may be useful to take some time to reflect on how you’re conditioned and what it is that holds you back from listening to your intuition. 

For example: 

  • What societal or cultural beliefs have influenced your decisions regarding your inner calling?
  • Have you experienced pressure from family, friends, or society to conform to certain expectations? 
  • Have there been moments when you felt a strong inner calling? How did you react? 
  • Reflect on a specific situation where you chose not to follow your intuition. What were the factors that influenced your decision? 

You can use these types of questions when journaling, in your visualisation practices, or comfort zone exercises. 

As a yoga teacher, you have a massive advantage practising Svadhyaya. Your self-studies play a vital role in helping you gain awareness, understand, accept and rewire to develop the confidence to follow your inner calling. So use it! 

From Idea to Independence

Now you know that you’re ready to begin your entrepreneurial yoga teacher journey, the biggest mistake I see yoga teachers make is that they go for an idea that seems popular, think is profitable or the easiest option. 

Your intuition may tell you, ‘Start yourself!’ But fears, limiting beliefs, lack of clarity, or simply ‘not knowing how’ may cause you to start small. Because what if I fail, people think it’s stupid, it takes a long time and it doesn’t pay off?

To find and create job opportunities that feel fulfilling you want to fully understand your reason ‘why’, ‘how’ you(’re going to) do it, and ‘what’ the products and the benefits are. The answers to these three words are the foundation of your entrepreneurial yoga teacher journey. They define how you set and complete goals. But also the actions you take when creating your products and services. And thereby own job opportunities. In my business coaching programmes, I teach you in detail about the concept of Why, How, What by Simon Sinkek. And help you build your business with those three key pillars. But for now, to understand or decide whether you’re ready to begin your entrepreneurial yoga teacher journey, focus on your reason why!

Start your entrepreneurial yoga teacher journey with why!

The ‘why’ entails your purpose, your biggest desire, your values and calling. It’s the thing you feel you’ve been born to do in this life. For example; answers to ‘why’ could be finding meaning, helping people do/overcome xyz, or making a difference in xyz life/field.

Your ‘why’ is deeply connected to emotions, such as the desire for freedom and independence. How you want to feel in the process of creating your entrepreneurial journey. How you want to feel building up your services. And how you want to feel working with your clients, isn’t about achieving your goals, big numbers or the money in your back account. Especially as a yoga teacher, your drive is linked to purpose and fulfilment rather than financial or power. Your reason why is what initiates your entrepreneurial yoga teacher journey. 

So, create a list of all the reasons ‘why’ you’d like to start for yourself. You can write down as many things as you like from a practical, but definitely also an emotional, spiritual and energetic point of view. Especially since in yoga, your drive is more often linked to purpose and fulfilment than financial or power.

Navigating Challenges on Your Entrepreneurial Yoga Teacher Journey

Remember I said that listening to your gut or trusting it can be challenging, especially if it entails change? As you begin your entrepreneurial yoga teacher journey you may have many ideas, but feel stuck. Stuck choosing the right business model, because you don’t know how to create it. You may overthink structures, systems, methods, or strategies and feel overwhelmed. It may be that you compare yourself to others and underestimate or devalue your own knowledge, experience, expertise. Thinking you first need to do xyz… If any of these fears, limiting beliefs, or practical challenges come up, I want you to remind yourself of two things:

1. Trust the process

Building your own business doesn’t happen in one day – it’s a process. Just as for many of you here you didn’t learn to speak English in one day, or you didn’t become an effective yoga teacher overnight, you won’t be a successful or thriving business owner the day you start either. It’s unrealistic.

2. Your brain is wired to learn!

If you set your mind to something and if you keep reminding yourself of your purpose, you’ll find the drive and motivation to learn. Building your products, social visibility, marketing, recording videos, creating systems and strategies are skills! They aren’t talents you have or not, you can learn anything! 

Stop comparing yourself to others, what you think you should do or should have already achieved! Trust your own process and do the work to gradually grow! You’re building a business for the foreseeable future, not just to host 1 retreat of yourself and then stop again, or are you? 

I compare it to having a baby – are you ever fully ready for the transformation a baby brings to your life? Maybe yes, but most people aren’t. As a parent you learn and adapt as you go too. We never stop learning, we never stop growing, we never stop making changes. Neither in life, nor in business. Your entrepreneurial yoga teaching journey doesn’t have to be perfect from day 1. The most important thing is that you keep listening to your purpose or intuition and keep showing up!

Begin Your Entrepreneurial Yoga Teacher Journey

Soon we’ll host our Launch Your International Career: Yoga Business Foundations. This is a workshop series to help you define your reason why, but also decide on the how and what. I’ll help you choose your business model and define your ideal client. And provide you with the strategies for social media, visibility, project management and growth. 

If you’re interested in learning more, take action and set yourself up with a solid foundation for your own yoga business, sign up to the waitlist here.

Also, in our community, we can learn a lot from each other! I’d love for you to share your experiences or thoughts. Write them in the comments, send me a DM on Instagram. If you’d like to directly share your insights or things you’ve done to grow in your role as a teacher or build your own business, I’d love to interview you to inspire others in our community. Send me an email at annie@engaunite.com to tell me about what you’d like to share so we can discuss the details. 

How to learn the right words in 4 steps

How to learn the right words

On Instagram, I like to ask what type of topics you’d like learn about. Recently, we had an ultra clear winner: how to learn the ‘right words’. In this blog, I’ll help you find an answer to the questions: ‘How to learn the right words’. Specifically, the right words that match your teaching style. And by that, teach yoga in English with confidence and authenticity.

Those that have been with us for a while know how much I stress authenticity. But if you’re new to our community, I just want to clarify why it’s my biggest aim for you is to teach with authenticity. And that is, the number one thing that will boost your confidence is the ability to express yourself truly. That means knowing who you are. What you stand for (your principles, values and boundaries). Embracing your accent and choosing the words that match your personality, interests, style of teaching, and style of yoga.

Choosing the right words goes much further than learning yogic vocabulary or applying correct grammar rules. In this blog, I’ll help you choose the right words that match your teacher identity in 4 steps.

Let’s dive into the things that affect your word choice.

Choosing, knowing, or using the right words is different for every yoga teacher. Because there are countless of right words, but not all words are right for you.

English is a global language and every country, region or dialect has its own variations. Most words have synonyms or alternatives. Just as you have a preference for specific terms and expressions in your first language, you’ll also have a preference for one or another way of explaining or describing things in English.

Take for example the verb ‘lift’. Synonyms of lift could be raise or elevate. In your yoga class you could say, lift, raise or elevate your arms. Is one of these options more ‘right’ than the other? Not necessarily. It all depends on your intention, the style of yoga you teach, your style of voice (personality and preferences), and who you teach.

Lift in my opinion, ‘lift’ is the most accessible choice. It’s a common word used in almost every English speaking country or region. It’s a word used in many different contexts and most English learners will be familiar with it. But, if your style of teaching is more spiritual, if you work with a theme, or if you want to inspire your students and keep them engaged by switching up your vocabulary, raise and elevate work really well too.

As you see there are many different factors that define ‘the right words’ and I honestly don’t believe there’s only one right way of giving instructions, cueing and communicating yogic topics.

Find out how you can choose the right words for YOU in 4 steps:

1. Become aware of teaching and cueing styles

You know that yoga isn’t a work-out. Your classes offer an experience for growth on all levels of consciousness. As a teacher, you take on the responsibility to guide and lead your students and to many you’re a role model. So, in your role as a teacher, you want to teach what you know, what you’ve experienced and know very well. Your personality, passions, interests, and experiences should be reflected in your teaching style.

Think of your teachers and the way you perceive them. There are teachers that have more knowledge of alignment and anatomy. Teachers that focus on spiritual development. Teachers that love stronger practices to encourage and motivate. But also teachers that love to share stories, anecdotes and metaphors. In module 2 and 4 of the Teach Yoga In English Journey, I teach you about the 7 styles of teaching and cues that match them. But just from what I shared here, you can already understand that the right words for teachers who love anatomy and alignment will be focussed on body parts and language for direction and movement. The right words for teachers that focus on spiritual development have a focus on adjectives, descriptive language, feelings, emotions and sensations.

So, step 1 to finding the right words for you is gaining an understanding of the teaching and cueing styles. Therefore, I invite you to reflect on your personality, goals, interests and passions in the world of yoga. If you want some help, take the Quiz: What’s Your Style of Teaching Voice?

Speaking of which, ‘your voice’ brings me to the next point:

2. Find Your Voice

Finding your voice means understanding who you are, developing the skill to express yourself truly, embracing your accent to teach, speak and communicate with confidence. This is where the magic happens.

Instead of blindly copying words, phrases and expressions other teachers use, this is where I invite you to look at others as inspiration. Take the words that resonate with you. Play, experiment and try out new thing to develop your self-expression and make new language points your own. This way you avoid teaching or sounding like ‘another yoga teacher’ but instead learn to speak from your heart, in your unique style. It’s your authentic voice that will resonate most with your students, creating a powerful connections and making them want to come back to your classes time after time.

In our Find Your Voice course, I explain what this step entails in much more depth and give you prompts and worksheets to help you discover your unique qualities. For now, take a moment to reflect on what makes you different and stand out. What makes you you? And what unique qualities, experiences or even knowledge and expertise can you bring into your students lives?

3. Get to know your students

What do I mean by that? As a teacher you lead and guide participants through a yogic experience. Whether it’s an asana class, yin practice, or guided mediation, you’ll probably have an intention. But your students come to class with a purpose too. Based on their needs and experience, you may have to alter your words. Choosing the right words also takes some social skill.

For example, say you love anatomy and alignment, but you receive a student that isn’t at all familiar with anatomy and alignment. If all your cues sound something like ‘external rotation of the femur’, ‘descend the scapula’, ‘bring in line the patella with your ankle joint’, your students will be completely lost and probably won’t return.

For that reason, choosing the right words isn’t about showing off how advanced your vocabulary is, or how much you know. No, it takes some people knowledge and skill to adapt your language to your students needs too.

Therefore, to help you with this, I teach you all these aspects in the Teach Yoga In English Journey too. There you’ll learn to make your words choice, language and communication accessible in terms of individual experiences and cultural differences. But now, reflect on your students needs and how you can adapt your language to their different demographics. One tip: don’t just assume, listening is a superpower!

4. Learn ‘the right words’ that matches your style and students

After you’ve found out about the different styles of teaching and types of cues. And you’ve also defined your authentic voice and understand your students needs, your vocabulary learning will be much easier and fun! Because this way you can kiss goodbye learning everything at once and focus on learning the words you actually need! That means: the right words for you!

In our Yoga Vocabulary Builder, which is an interactive dictionary, I provide you with lists, quizzes, flashcards and other learning techniques to learn over 10 categories of yogic words that suit all different styles of teaching and cueing. It’s truly an amazing resource to learn the words that you really need to teach asana, mindfulness, meditation or other yogic practices and concepts.

What is most important though is that you immerse yourself!

Find ways to immerse yourself in a setting where you can practise teaching and speaking in context. This way you can find a structure to measure and make progress. And of course find enjoyable learning activities that match your personal needs and interests. Also ask for constructive feedback to refine your skills and techniques. Lastly, find inspiration and support from others on the same journey as you!

To learn the right words, there’s not a magic pill or a fast fix. It takes practise and open mindedness to repetition. No one will do the work for you, but I can guarantee that the clearer you are on the words you need, the easier it’ll be to stay focussed and disciplined.

I know that for many of you, teaching yoga in English may feel very far away right now, but I’ve created Enga to offer you a supportive and enjoyable learning experience with language activities that match your unique needs as a yoga teacher.

Whether you choose to work with me on the online learning platform, participate in our community groups on Facebook or WhatsApp, listen to the podcast, read our blog, or join me for these live sessions, I’m here to help you every step of the way. To guide, encourage, and motivate you because I truly believe everyone, so YOU too are capable of teaching yoga in English with confidence and authenticity and make a positive impact on your students!

We’ve covered a lot today, haven’t we?

We’ve explored teaching and cueing styles, finding your voice and authenticity, the importance of knowing your students needs, and how all of that will help you choose and learn the right words. I hope you’ve found this blog useful and I’d love to hear your reflections!

Connect with me on Instagram @engaunite to ask your questions or share your insights.

Are you ready to learn more? 

Check out our courses and continuing education programmes to optimise your cueing language and communication.

Don’t forget to take the Quiz: What’s Your Style of Teaching Voice?

If want to takes these exact steps; define your teacher identity, find your voice and learn the right vocabulary for you, check out the Teach Yoga In English Starters Bundle!

Check out the Teach Yoga in English Essentials

Or take it a step further and enrol in the Teach Yoga in English Starters Bundle 

From Yoga Teacher to Yoga Business Owner: Transition with Ease

From Yoga Teacher to Yoga Business Owner: Transition with Ease

Today, it’s easier than ever before to become your own boss. Especially for yoga teachers, starting an entrepreneurial journey opens up a world of opportunities. But, the transition from being a yoga teacher to becoming a yoga business owner may seem a little daunting. Want to find out about the differences and what elements you should bear in mind? Let’s dive in: From Yoga Teacher to Yoga Business Owner: Transition with Ease!

When I embarked on this journey myself about 5 years ago, I had no idea what I was doing or how to do it. But what I had very clear for myself was that teaching yoga classes alone wasn’t going to fulfil me. What I knew was that I had an extreme drive to help yogis and teachers expand their career opportunities by learning English and the business tools to build and expand their own international careers. I wanted to help others, while at the same time have the freedom to work whenever and travel wherever. To work on my terms, sharing and teaching what I’m most passionate about. I knew I had to break free from teaching saturated class schedules, which for me were a combination of English and yoga classes. And grow the courage to quit the safety of my monthly payrolls, but start for myself.

Check out the blog for more articles to support your yoga business development

Since then a lot has happened. In the next months, on the blog, I’ll share more about my journey becoming an entrepreneur. I’ll share the tools and systems I’ve tried; what works and what doesn’t. I’ll help you prevent making the mistakes I made. And I’ll share the elements that will help you build the foundation of your own international career so that you too can quit the job that doesn’t fulfil you and instead experience freedom and fulfilment by sharing your passions within the field of yoga and wellness.

I’m here to support you transition from being a teacher to business owner with ease; offering clarity, structure and strategies!

So let’s start today with the transition! What really are the difference between your role as a teacher and business owner? What do these differences mean for the way you show up, your tasks and responsibilities? My intention for this blog/session is to help you build awareness of the shifts you have to make becoming a thriving yoga business owner. 

Yoga Teacher VS Yoga Business Owner

First of all, when I’m speaking about teachers only, I refer to teachers that are employed by a studio, school other type of organisation. These teachers are being paid by others and those payments are handled by others too. Yoga business owners are the teachers that create their own type of services. From membership to courses, retreats, workshops or other types of events. It may be that right now, you teach a class schedule that you’ve organised yourself, and think ‘I’m a yoga teacher’. But if you’re responsible for taking your students’ payments, I consider you a business owner too!

So on a more practical level, let’s have a look at the differences in your role as a teacher VS a business owner in terms of skills, responsibilities, values, and mindset. 

For the purpose of this session, I’ve kept it general to give you an overview. Depending on the type of classes or business model you set up, these may differ and could obviously include more precise details. 

The skills of a yoga teacher look somewhat like this:

  • Teaching proficiency (knowledge of the asanas, anatomy, yoga philosophy and other teaching skills and techniques)
  • Social skills (think of holding space, listening skills, dealing with student requests or questions). 
  • Class prep and delivery (think of the way you design your classes, sequences, or other practices and the way you deliver them).

The skills of a yoga business owner look somewhat like this: 

  • Business model and service development
  • Marketing, visibility and service promotion
  • Financing (including pricing your offerings and taking payments, or sending invoices).
  • Scaling and growth (which could include service expansion or creating a customer journey to keep your students with you for longer – I’ll speak more about student retention in another session).

The responsibilities of yoga teachers look somewhat like this:

  • Continuous professional development of your teaching skills – in other words: continuing education (as a yoga teacher you never stop learning).
  • Student involvement (I believe a good teacher maintains their relationships).
  • Self-care and Svadhyaya so that you can walk the walk: show up as your ‘best’ self and teach according to the famous concept ‘teach what you know’. 

The responsibilities of yoga business owners look somewhat like this:

Next to continuous development, self-care and Svadhyaya, because these are essential elements I believe for any person, in any profession, also think of:

  • Continuous professional development in terms of business and marketing knowledge to work with the most effective up-to-date strategies.
  • Business management, including daily tasks, admin and communications
  • Staying up to date with trends and managing your visibility, social media, or SEO (Search Engine Optimisation)
  • Client management and retention (communication and satisfaction). 
  • Product development 
  • In the long run, it may include managing your team

These things grow on you. Skills you develop, and responsibilities you learn to take on along the way. Obviously there are ways to do this efficiently, but I know that with the right mindset you’re capable of learning and developing all of this. 

Yoga Teacher VS Yoga Business Owner Values & Mindset

Speaking of ‘mindset’, I believe that for many this requires quite a shift. For me personally, in the beginning of my journey, I felt really uncomfortable in my role as a business owner. I stepped into this role as an English and yoga teacher and had a lot to learn. I’d care so much about my students, that I’d forget about myself. I felt so passionate that I’d overwork myself and neglected my self-practice. I’d make myself 100% available or was easy-going with last minute cancellations. I think these are beautiful qualities and it’s great to be flexible, but as teachers, we shouldn’t forget we’re also running a business. 

How your values and mindset are interconnected

The differences in mindset between teachers and business owners has a lot to do with your values. Your values as a human being, teacher and business owner at the core should be the same. But some principles may show up in different ways. What I mean is, for example, if one of your values is respect.

As a teacher this could be you respect your students’ time and you expect your students to respect yours. If they come to class late, but you have no idea why, you don’t want to punish them and say, you can’t enter anymore. Instead, they may enter, but do so in absolute silence and position themselves in the back of the room to not disturb anyone else.

As a business owner, what this could mean is that if a student cancels 10 minutes before class or doesn’t show up, you keep their payment and possibly offer a solution such as rescheduling or offering a discount on another session. Why? Because to respect your time and for your students to respect yours, you need to establish some principles. The timeslot your student booked could have been taken by someone else if they cancelled 24h in advance for example.

See how your values at the core are the same, but the way they show up in your role as a yoga teacher and yoga business owner are different?   

Your values and mindset as a yoga teacher could look like this:

  • The embodiment of your role as a yoga teacher and what this means for the way you teach and connect with your students
  • Dealing with personal development such as fears or limiting beliefs in your own time, not in class
  • Discipline; consistency in your self-practice and personal development

Your values and mindset as a yoga business owner could look like this:

  • Maintaining an entrepreneurial spirit and investing time in the growth of your business
  • Networking and relationships, including collaborations and student satisfaction 
  • Time and project management, including set times to connect and disconnect to prevent overwhelm and stay present
  • Creating work-life balance to avoid burnout and not overwork yourself
  • Staying true to your yogic principles while running a business, for example, balancing financial success with yoga’s core values.
  • Willingness to adapt and learn in the business world.
  • Embracing the responsibilities of leadership.

How do you transition with awareness and ease?

The differences between your role as a yoga teacher and business owner may be clear now, but how then do you transition? Just as you didn’t become an effective and knowledgeable teacher in one day, becoming an efficient and successful business owner doesn’t happen overnight.

1. Reflect on your values and how these take shape in your business

Remember how I spoke about how your values show up in different ways depending on the role you take on. To give you another example, think of your availability. For example, one of my values is clear, open and honest communication. In the beginning of my journey, I made the mistake thinking I should also communicate 24/7, meaning that I’d be available to reply to emails and messages as soon as I received them, to keep my students and clients happy. But in the long run, being available all day isn’t sustainable. It’ll drain you and supporting your students becomes less genuine. To protect my energy (which is another value of mine), I’d set times and days I’m available. I’ll still get back to people, communicate openly, clearly and honestly, but not instantly. 

2. Reflect on your task management

Task management speaks to the way you work. As a business owner, your tasks include more than preparing and delivering classes. Think of how you show up in the time you spend with your students, but also the time you work the tasks behind the scenes. Or even the way you manage your team (which is likely something that you want to invest in after a period of time). 

In this step, consider your routine, habits, daily tasks, the way you priorities other tasks, time management, your bookkeeping systems, content creation, marketing systems, product development, growth systems – this list can go on and I’d need another session to explain all of these concepts, but for now, take some time to reflect on your way of working and how you’d like to manage your tasks. 

3. Decide on your policies

I see policies as the guideline for a structured way to live according to your principles.

One of my principles or values is ‘accessibility’. What that means for my policies is that for example, we have a lot of students that live in lower income countries and on top of that are unemployed. They wish to make a living off teaching yoga while sharing their passion, but due their financial situation will never have the chance to develop the skills they need to do so. To me, it’s only fair we offer scholarships for people that encounter themselves in positions like these. The tough part is when the applications come in and we have to choose. Because as a human being and yoga teacher, I’d offer a scholarship to everyone. As a business owner, this isn’t feasible, so I have to choose. My policy is that only people that meet certain standards are considered for these scholarships.

Sometimes, as a business owner you may need to grow some strength and courage to make tough decisions. What helps with this, is to stay true to your values, but also set boundaries or decide on policies, to not be taken advantage of.

4. Understand the importance of structure and systems

I often hear, Annie, you’re so organised! Do you think I am always like this? My friends will tell you otherwise. But in my business, I need to. And after years of running my own business, I couldn’t do without. They help me stay clear, focussed, connected, on track, and most of all prevent overwhelm and chaos.

Some teachers say, ‘ahhh, but I’m too easy going, I need to go with the flow, I can’t stick to my own deadlines’ – whatever is holding you back from building your own structure or systems aren’t these thoughts. It’s clarity on what you actually need to do.

If you believe structure and systems take away your freedom – you’re wrong! You still get to decide what you do and when, but with a structure that promotes your growth!

The trick to growth and success isn’t discipline or motivation, because I believe that if you want to build your business, you’ve got those. The trick is gaining clarity on what you need to do and building your own working structure and systems.

Launch & Expand Your International Career

In the next weeks, I’ll be back to speak more about all of these topics individually. For now, I’d love to hear what you’re most interested in learning about, so I can help you transition from being a teacher ‘only’ to becoming your own boss! 

If you’re interested in learning more, make the transition and set yourself up with a solid foundation for your own yoga business, check out the Launch Your International Career: Yoga Business Foundations!

6 sequencing principles

6 sequencing principles

As a teacher, you take on the responsibility of being a role model, guide or mentor to your students. The primary steps to grow in your role as a teacher are the development of your language and communication. But, the way you guide your students goes further than communication alone. So in this blog, let’s have a look at 6 sequencing principles to write, design and theme well rounded practices.

How confident do you feel about creating a sequence?

Before we started the previous TYIE Journey, I asked our students this question too and this is what they said:

‘My sequences lack imagination, I wish they were more inspiring.’

‘There’s only one sequence I know well, so I always teach the same.’

‘I wish I knew how to theme my classes so I could teach more than just the asanas.’

‘I want to teach using more spiritual elements, but I feel stuck designing a sequence.’

Is any of these thoughts true for you too? You’re not alone!

I admit, when I finished YTT, this is exactly what I though too. During my YTT I received so much information that I knew a little bit about everything, but too little to feel ready to teach.

I felt extremely inadequate and didn’t think it was fair to call myself a yoga teacher.

Apart from not knowing the right vocabulary, I felt my sequences lacked structure. I improvised a sequence but actually didn’t know what I was doing. This made me lack confidence in my teaching skills as a whole.

Most yoga teachers feel this way after finishing YTT. Either they’re oversaturated and don’t feel ready to use their new knowledge. Or they feel inadequate to even teach the simplest things. To keep my promise of helping you teach with confidence, I decided courses need more. To me that means practice opportunities to improve your sequencing techniques But also gain the skill to build a transformative class experience.

On the Journey we dive deep into the art of building effective sequences. In the 5th module, I teach you how to build arc structured sequences that you can use again without feeling repetitive. This way you’ll always feel prepared and have options to choose from and adapt your classes to your students’ needs. You’ll learn how to theme your classes and add a personal touch. To feel confident about the way you shape your classes.

Sequencing principles can differ depending on the style of yoga

To help you make progress today, I’ll share some of the elements you should consider for building an all-inclusive sequence. Take pen and paper! Because this way you’ll be able to revise your existing sequences or start creating new ones and feel confident and organised.

First of all, depending on the type of yoga you teach, there can be a different approach in the way you structure your sequences. For example: a Yin sequence doesn’t have the same warm-up or heating elements as dynamic yoga classes. There we focus on stretching and compressing deeper tissues to move more freely, which makes that the positions are held for a longer duration of time and your sequence includes less asanas. If you teach Ashtanga, Power or Bikram, you use ‘set sequences’ – these sequences are already designed for you and always include the same order of asanas. Styles like Hatha and Vinyasa offer more flexibility in the way you structure your sequences. Here you can experiment with asanas that you love and add themes or intentions you want to work with.

The elements we look at today are useful for ALL types of ‘creative’ sequences, in other words, the sequences YOU create from scratch!

To create a well-rounded yoga sequence that targets all muscle groups, leaves students feeling balanced, and balances strength training, flexibility, mobility, and relaxation, consider incorporating the following elements:

6 sequencing principles

Sequencing Principle 1: Directions of movement

A teacher I love, Jeremy Devens, once said …. as a yoga teacher you’re a GPS with a heart. You take your students from point A to B, with clear and effective directions, but still speaking compositionally.

If you want to be your student’s GPS you need an understanding of the directions of movement. It’s like having a compass for your yoga sequences. It involves knowing how the body moves in various positions: forward bends, backward bends, twists, and side bends. Or as you may remember from YTT flexion, extension, rotation, and lateral movements. Having this knowledge enables you to create fluid and balanced transitions between the asanas.

Why it’s important:
  • It ensures targeting all muscle groups, leaving your students feel more balanced
  • You’re informed on moving more safely preventing strain or injury.
  • It allows you to craft sequences that flow seamlessly, providing flow and a harmonious experience.
  • You can tailor sequences to address specific needs, whether it’s enhancing flexibility, mobility, strength, or balance.

Sequencing Principle 2: Learn about the effect and benefits of asana (groups)

Every yoga asana has unique effects on the body, mind, and energy. Understanding these effects and benefits empowers you to select positions that align with your class’s goals, intention, or purpose whether it’s relaxation, energising, or grounding, or a practice focussed on strengthening or stretching certain body parts or muscle groups.

Why it’s important:
  • You can create purposeful sequences that suit to your students’ individual needs.
  • It enhances your ability to guide students towards their desired outcomes or the intention you have for your class
  • It adds depth to your teaching, making your classes more meaningful and impactful.

Sequencing Principle 3: Choose a peak

Depending on the style of yoga you teach a peak can be more or less intense. In yoga sequencing, a “peak pose” is often the most challenging posture of your sequence. It’s the climax that students work towards throughout the class. The choice of a peak pose should align with the style of yoga you’re teaching. (remember my example of the differences in sequencing I spoke about – yin, vinyasa, hatha, ahtanga, power, bikram etc.

Why it’s important:
  • It gives your class a clear focus and purpose.
  • Students feel a sense of achievement when they reach the peak pose.
  • It provides structure and direction to your sequences.

Sequencing Principle 4: Add a theme or intention

Themes or intentions infuse depth and meaning into your classes. Themes can be around yogic concepts, your studies of the yamas and niyamas, yoga sutra or Bhagavad gita, or other conscious concepts like gratitude, self-compassion, or balance. Setting an intention guides the spiritual, emotional and/or mental aspects of your practice.

Why it’s important:
  • It creates a more holistic yoga experience, addressing the mind and heart, not just the body.
  • Students connect with the practice on a deeper level, finding it more fulfilling.
  • Students get the chance to develop self-awareness on the different planes of their existiance, beyond movement and physicality.
  • Themes or intentions make your classes unique and memorable.

Sequencing Principle 5: Follow an arc

The arc of a sequence is ‘a journey’ – its flow from start to finish. It should feel natural, guiding students through warm-up, peak, and cool-down phases. Think of it as a story you’re telling through movement. Or as Marc Stephens describes, a trek through the wilderness taking your students up and down a mountain.

Why it’s important:
  • It ensures a gradual and safe progression through the practice.
  • Students remain engaged as they journey through different phases.
  • The arc creates a sense of completeness, leaving students balanced and satisfied.

Sequencing Principle 6: Make it your own

Your authentic voice and style are your superpowers as a yoga teacher. While you take other teachers as an example and learn from various sources, it’s crucial to develop your personal expression and let your personality and unique approach shine through your sequences. Your personal touch makes your classes memorable and distinct. And, what your students want to come back for time and time again!

Why it’s important:
  • It sets you apart from other teachers, making it more personal and causing your students choose you over other teachers
  • Students connect with your authenticity and teaching style, it’s a ay to build storng and profound s-t relationships
  • It allows you to share your passion and love for yoga with your students; you can choose your own intentions, phrases, metaphors, music playlists and much more and thereby teach what you know and share what you love the most

Incorporating these elements into your sequencing skills not only enhances your teaching but also brings depth and richness to your classes. It enables you to guide students on a transformative journey, that fosters confidence and connection on the yoga mat.

These principles will help you become well-equipped to create classes that leave a lasting impact.

Optimise your sequencing skills today!

My mission is crystal clear, I’m here to help you teach with total confidence in English. But teaching with total confidence goes further than learning the right words, cues or effective communication.

Some of the teachers that join our programmes are surprised with what they learn. They expect an English course, but in reality it’s much more than that!

The Teach Yoga In English Journey I’ve designed isn’t focussed on English alone; it’s focussed on developing your authenticity and feeling 100% capable of leading effective classes. Therefore, you’ll also learn to improve your sequences and ability to adjust your classes to your students needs (on the spot). It’s an all round continuing education programme to help you improve your English vocabulary, cueing skills + overall teaching techniques + career development.

If you look for a way to enhance and make your teaching more profound, the Journey provides you with all you need to improve your English vocabulary, cueing skills, overall teaching techniques, and build your international career!

On the programme, you’ll learn and practise using…

🗣️ … the words you need to express yourself appropriately and authentically;

📚 … advanced teaching vocabulary to alter your communication to your students needs;

🚀 … all your knowledge and skills to fully embody them and own your teacher identity;

🧭 … instructional sentences, but also inclusive and creative cues;

🧘‍♀️ … sequencing techniques, asana blocks to make your classes personal, logical and intuitive;

🌈 … themes and your creativity to add a personal touch and offer a well-rounded practice;

🤗 … the tools that make your classes accessible so that you can welcome students of all backgrounds.

This way, I want you to let go of intimidation and comparison, embrace yourself and seeing other teachers as equals.

>>> Check out the Teach Yoga In English Journey

And don’t forget to take the Quiz: What’s Your Style of Teaching Voice?

How to break free from ineffective cueing translations

How to break free from ineffective cueing translations

Before we dive into how to break free from ineffective cueing translations, let me first explain what cueing is and what you need to know about it!

During our live sessions and in all our courses you here me speak quite a bit about your style of voice. Your style of voice links to how you express yourself authentically. In your first language you have your natural way of expressing yourself, so in English you will have too.

Some teachers have a more anatomical or alignment focussed approach. Others focus more on sensations feelings and emotions. Again others like a personal development type of approach and speak about thought and mental attitudes. But it’s also possible that you offer combinations or slightly change your approach. All of this depends on the type of yoga, intention of your class or students you teach.

For that reason, I’d never ask you to label yourself saying ‘I’m a spiritual awakener’ or ‘I’m a technical master’. The styles of voices I teach you about in our programmes help you to be more focussed in your vocabulary learning. To give you a base or foundation to start with. And later explore more new vocabulary categories to expressing yourself in different ways, depending on your teaching goals. If you want to know which vocabulary categories are best to start learning English for yogic purposes for you, take the QUIZ: What’s your style of teaching voice.

To take it a step further, according to the styles of voices, I also teach you about cueing styles.

 

What is cueing and what are cueing styles?

First of all, cues go further than instructions. They help you guide movement, but also offer options for exploration. Cues should be given with intention to help you communicate effectively and compassionately.

Cueing styles just as the voices can have a specific focus. 

For example: Anatomical cues, that explain the body mechanics. Alignment cues to guide your students’ form, such as ‘lift your arms into a T-shape’. Energetic cues, which tap into several elements to do with energy or energetic pathways such as the meridians, chakras or koshas. Philosophical cues, which help you teach or include yoga philosophy such as the eight limbs or Ayurveda. Or support cues, providing encouragement, assistance, prompts and reminders.

In our Cue with Confidence module, I teach you how to break free from ineffective cueing translations by teaching you about 8 different types of cues. There I give examples of how to create and use each type of cue. And you get the opportunity to practice using them to make them your own and include them in your classes or practices. For now, I want to help you build awareness of the different types of elements and intentions you can bring to your class through your cues. In the end, I believe that to create a well rounded class experience, you’ll eventually learn to include a little bit of everything.


How direct translations result in ineffective cueing

Today I want to help you break free from directly translating the cues you use in your first language to english. The reason it’s useful to know about styles of voices and styles of cueing is that it helps you to build language awareness. It helps you understand which types of cues are used with which intention. But also focus your vocabulary learning on what you truly need. By all that, learn to express yourself authentically!

So, let’s unpack the challenges of direct translation and what you can do instead.

Direction translations are problematic for several reasons:

As a first resource, it’s logical you use a dictionary or Google Translate to find out what you want to say, but when it comes to translating your yoga cues, we need to remember 5 things:

1. Lost in translation:

Some words only exist in one language or it’s direct translation doesn’t carry the same meaning. That means words, phrases or cues can get lost in translation. Which means they to lead to confusion or misinterpretation by students. You know what they mean, because your brain makes sense to them, translating them back to your first language. But English natives and learners that don’t know your language don’t have this comparison, which means they get lost or misunderstand you.

2. Grammar, word sorts and sentence structures vary:

Grammar, word sorts and sentence structures vary from one language to another. Direct translations can cause incomplete sentences or incorrect word order. But also misuse of pronouns and prepositions, making your cues ineffective or unclear.
For example, languages such as Japanese, Russian and Arabic don’t use articles or use them in different ways. Articles are the words a, an, the. English does use these to speak about something specific or already known to the listener (the yoga class). Or referring to something non-specific or for the first time (a yoga class).
If your native language doesn’t use articles or uses them differently, a direct translation could become: stand mat, step foot back, lift arms – see how that sounds a little robotic and unnatural? In these types of cues articles, but also pronouns apply. What you want to say is: stand on the top of your mat, step your/the foot back, lift your/the arms.
To form complete and effective cues you therefor can’t rely on direct translations and need to learn a bit about cueing grammar, which I teach in the TYIE Essentials and CWC module.

3. Sentence/cue length: 

Translating your cues directly might result in overly long or complicated sentences. This can overwhelm students and hinder their understanding.

4. Yoga language is sensitive: 

Students are very receptive to everything you say, language is sensitive. Words have associations or connotations that right now, to you personally don’t have a negative meaning, but by others with different experiences of speaking other language can be received negatively or misunderstood. What seems neutral in your language might have negative meaning or can be misunderstood in English, potentially offending or activating your students.

For example, words like “grab,” “spread,” and “open” have nuanced connotation, so using them in cues requires awareness of the context. While these words may appear similar, they provoke different feelings and thoughts among your students.

5. The context of yoga is specific:

It has its unique language and terminology. Some words we hear in daily English, in films or in specific fields aren’t used the same way. For example: weak, strong, easy, or hard may sound normal words to you. But these words label and assume experiences or characteristics that may be sensitive topics to others. Instead you want to learn synonyms with a more neutral association or learn to completely avoid using these terms in class. Certain words that are commonly used in general English might not be suitable for yoga cues. Recognising these differences is essential to keep your cues and communication open, positive and full of possibilities.

To conclude the 5 reasons why direct translations are problematic is that they can be inaccurate, non-inclusive and inauthentic. So to break free from direct translations and what you can do instead is.


How to break free from ineffective cueing translations 

1. Immerse yourself to be exposed to the language you need 

The more you hear, see and speak it, the more naturally new words, cues and expressions come to you. Which leads to the development of your authentic expression. When I say immerse yourself, I don’t mean watch and listen to English as much as possible, immerse yourself in yogic contexts. Watch yoga or personal development types of documentaries, read yogic books and articles, speak with people that share your passions and interests in the field of yoga. Go to yoga classes in English. Or find English YTTs or continuing education programmes. Practice teaching yourself, friends, family or yoga teacher friends. Surround and immerse yourself in the language you actually need

 

2. Focussed vocabulary learning

The language we need for yoga classes is focussed on certain word groups to give cues and instructions, guide breathing techniques, or lead mindfulness practices. Think of vocabulary to do with the mind, emotions, states of being, and yogic philosophy. Or phrases that inspire, motivate, and stimulate personal growth.

In the beginning of this training i already mentioned styles of voices and different types of cues. Depending on who you are, what you teach and who you teach, your vocabulary learning will look slightly different, because you want to learn what matches your personal style. But almost every yoga teachers need to learn at least the following:

The nouns that describe body parts and anatomy.

Verbs that initiate the right movements and actions.

Adjectives that describe a way in which an action is performed.

And prepositions to effectively and accurately indicate direction.

To not overwhelm yourself learning everything at once, my suggestion for you is to take the QUIZ: What’s your style of teaching voice and based on that focus your vocabulary learning on the categories that best suit your style and students now. Then after, little by little, take it a step further and intentionally expand your vocabulary knowledge for your specific purposes. YOu can of course make use of our yoga vocabulary builder to do this! This is our interactive dictionary to help you learn, and practice using yoga vocabulary for asana cues and other practices in context.

 

3. Practice and listen OR teach and observe

I already said that as part of your immersion you can practice teaching yourself, friends, family or yoga teacher friends. But take it a step further. One way to do that is by recording a class where you teach yourself and practice that class to hear if your cues actually make sense. When you’re demonstrating and speaking at the same time, most of your cues will make sense, but when you’re practising with yourself only, you’ll find words and cues for improvement.

Another way to do this is to stop demonstrating and be more observant. The next time you teach, observe your students and closely look at their movement and facial expressions. What do your students do when you say ‘xyz’, what’s their facial expression like? Do they follow with ease or look at other students in the room to understand what to do? Do they look at you, wondering what to do? IT can help to also record these classes and listen back to what you said when a student didn’t understand you. From there you can track back your cues and change or optimise them more easily.

In conclusion, to break free from ineffective cueing translations:

Direct translations are problematic because they can be inaccurate, non-inclusive and inauthentic which means they can get lost in translation.

Grammar, word sorts and sentence structures vary and sentence and cue length isn’t the same in every language meaning you need to learn the formulas we need for cues.

More over, the context of yoga is very specific and sensitive which requires you learn about associations, connotations and learn yoga vocabulary in context.

So to break free from ineffective cueing translations and what you can do instead is:

  1. Immerse yourself to be exposed to the language you need.
  2. Focus your vocabulary learning on what you truly need
  3. Practice and listen OR teach and observe

Are you ready to learn more? 

Find out what else you can do to break free from ineffective cueing translations. Check out our courses and continuing education programmes to optimise your cueing language and communication.

Take the Quiz: What’s Your Style of Teaching Voice?

Check out the Teach Yoga in English Essentials

Or take it a step further and enrol in the Teach Yoga in English Starters Bundle 


Time Management Tools for Entrepreneurial Yoga Teachers

Time Management Tools for Entrepreneurial Yoga Teachers

Find out about some effective time management tools for entrepreneurial yoga teachers to overcome chaos and overwhelm.

As a dedicated teacher and ambitious yoga business owner, I want to say yes to every exciting opportunity. I have lots of ideas and once it’s in my head I want to get it done. My calendar and to-do lists often overflow. At the end of 2021 this lead to burnout. That meant I had to cancel my classes, workshops, and social life for 4 months. 

I was devastated and thought this setback would ruin my career. I thought my students would lose interest, forget about me and move on with a different teacher. I’m not afraid of competition, but I do love my students and I didn’t want to lose them.

In this time, I learned to reorganise myself. To say yes to new projects, but trust ‘divine timing’. To be patient, but stay committed and work on one project at the time. 

I was introduced to the ’90-day Year’ – a concept by Todd Herman. The idea behind it is that you break down goals and plans into 90-day cycles instead of a yearly planning. The beauty of this for us as yoga teachers is that it allows us to work nature’s seasonal cycles.

As humans we often overestimate what we can do in a day, but underestimate our capacity for a year. Managing your time with a 90-day cycle can help you create focused periods to stay disciplined and achieve greater results! 

Why am I sharing this? 

Because I know that you are driven and ambitious too. That you have big plans and goals for building your yoga career. You want to turn your ‘hobbies’ into paid activities. So that you can quit the job that no longer fulfils you, but make a profitable income sharing your passions for yoga and wellness.

To make that dream a reality, you need clarity, structure and discipline. Building a career out of your passions doesn’t happen by accident, it requires you to do some work. What that work means for you personally depends on your goals. But what I can help you with are some tools for time-management for entrepreneurial yoga teachers to spend your energy wisely.

Time Management Tools for Entrepreneurial Yoga Teachers

1. Have a clear vision

A vision is a future-focused dream. It’s a powerful mental image of what you aim to achieve. It’s the guiding light that illuminates the path toward your dreams and directs your actions and goals to get there.

As a yoga teacher, your vision could be the global impact you want to make. The diverse communities you want to reach, or the life changing aha-moments you want to inspire people’s lives with. To speak in more metaphors, I see a vision as your North Star. The star that guides you toward a fulfilling and purpose-driven career.

A vision is different from what you want to do and how you make it happen, it’s your drive and reason why.

To reach that vision, I don’t think you need to plan out all the details about how you’ll get there. What is important though is that you keep a reminder of what your vision looks and feels like. Staying connected to your vision will help you set mini goals along the way. And by that stay flexible planning your path step by step as you go. With every step you take you may notice your vision becomes even clearer or slightly changes.

For example, when I became a yoga teacher, my vision was a bit general: sharing the transformation yoga had offered me. At that time I thought it would be through teaching asana classes, so that’s what I did.

When I started teaching yoga and saw my students struggled to understand English my vision became clearer. I understood I wanted to contribute to a transformation aimed at education combining yoga and English.

I taught my first English for yoga course and I realised it wasn’t just English for yogis, but English for yoga teachers. My core vision still was sharing the transformation yoga has to offer. How I want to do that, became clearer as I gained more experience. I experimented with different types of classes, workshops, and courses and stayed open to changes.

Focus on your vision and define your purpose

This helped me to realise my true purpose: helping you overcome linguistic barriers, find your voice, optimise your teaching skills and offering you the tools, structure and clarity to build a profitable and sustainable yoga business.

In that way we create a domino effect and my core vision is still carried out because of you. I’m helping you teach internationally and that means the you share the benefits yoga has to offer to people all over the world.

If years ago, I had planned out all of these steps I would have felt extremely overwhelmed. Lots of business coaching speak about 5 or 10 year plans. I believe we get clearer on what our journey actually looks like as we keep reminding ourselves of our core vision every day. Set mini goals, play and experiment, take steps forward but stay open and receptive to the opportunities you receive.

So, to prevent chaos and overwhelm and more easily manage your time, allow yourself to dream big! Envision what you future looks and feels like, trust your process, and based on that set realistic goals.

Which brings me to the next point.

2. The 90 day cycle

Going back to the 90 day cycle, which I believe massively helps you manage your time as an entrepreneurial yoga teacher.

90 days is long enough to accomplish a significant project. It’s short enough to maintain a sense of urgency, which means you’re less likely to postpone your goals.

It’s a time frame that’s easy to oversee – three months. That way you can create a clear structure and set deadlines that don’t feel far away. It can help to set milestones every week or every month to stay on track and make consistent progress. Achieving these milestones boosts your motivation and already gives you sense of accomplishment. Which in return helps you to move forward and reach the ultimate goal of the full 90 day cycle.

With a specific timeframe in mind that’s in the near future, you’ll feel more in control. Knowing you have limited time can discourage perfectionism. You’re more inclined to focus on getting the job done instead of endlessly fine-tuning details.

After 90 days, you can reassess your progress and adjust your goals if necessary. This flexibility allows you to adapt. You can adapt to changing circumstances and opportunities you receive. But also insights you get or new ideas you want to try out.

Working with a 90 day cycle to finish one project at the time help you maintain momentum and prevent burnout. It’s easier to focus and spend your energy on a project for 90 days instead of an open-ended “I will see when it happens project”.

Whether you choose to work on your projects for 90 days or choose a different approach, I’d like to share some tools that can help you stay motivated and manage your time more efficiently.

I’ll explain this through the replace this for that method:

3. Replace impostor syndrome for the person you aspire to be

When imposter syndrome arises (which is self-doubt and a lack of confidence), you may question your worth and abilities. This can hinder your progress and impact your overall well-being. You can overcome impostor syndrome in many different ways, but one thing that you can try today is to act as the person you associate with the goals you want to achieve.

For example: if your vision is to move to an island and welcome people on monthly retreats, you envision a yoga business owner that is committed, disciplined and takes on the tasks to realise their retreat centre. A self-employed yoga retreat host doesn’t have time to doubt their skills or worry about competition. They work on their marketing, plan their retreat activities and are in touch with the accommodation or even guest teachers. Act as if you already are that person. Step into their shoes. Even if feels far away right now, believe that if you show up as that person today, you’ll do what it takes to actually become them.

4. Replace chaos and block out time for similar tasks

In your daily, weekly or monthly schedule what are the repetitive tasks? Is it creating posts for social media, replying to emails, preparing your classes, sending your invoices?

Have a look at your repetitive tasks and see where you can bundle them to do more of the same at once. This way you avoid getting distracted, save lots of time and stay focussed on one type of task at the time.

For example: if you already know you want to post 5 reels and 5 pictures on IG every month. You need to take or choose pictures, record your videos, edit the videos, write captions for each post and post them. Dedicate time blocks for similar tasks:

On Monday choose or take your pictures and film all the reels at at the same time. On Tuesday edit the photos and the videos at the same time. Then on Wednesday write all your captions (and while you’re writing, maybe you can even use your captions for a newsletter or blog post). Instead of posting your pictures and reels one by one, schedule them in the app so that they’re posted automatically and the rest of the month you don’t have to think about them anymore.

The same goes for daily tasks like replying to student messages and emails. Decide on a time in the morning or evening to reply to all at once, instead of one message at the time as soon as you receive them, because this is time consuming and extremely distracting.

5. Replace quantity for value

It’s not about how much you do or how available you are, but about the quality of what you eventually deliver. In the beginning you may think you need to get involved in lots of projects and ideas, but the true impact lies in the quality of what you offer.

Rather than saying yes to every possibility or idea, choose depth and authenticity and go for what truly feels aligned with your vision. Being all over the place isn’t only energy and time-consuming, it also gives your students an unclear image of how you can actually help them.

Concentrate on delivering value in everything you do; your yoga classes, social media content, or interactions with students or collaborators. When your approach is consciously and intentionally, you’re much more likely to fulfil your vision and attract and retain loyal students students.

Think of it this way: would you rather have a 1000 random followers or one-day drop-in students, or a smaller, but super engaged community who genuinely benefit from your teachings?

In the end, it’s the value you offer that will make you stand out and help you turn your passion into a thriving, sustainable career. So, be intentional and prioritise quality and watch how in the long run spending your time on quality will pay off: resulting in eager and committed students.

To sum up:

Time management may take some trial and error. Allow yourself the space to try things out and see what works for your personally. In the meantime, keep your vision clear, take one step at a time, and trust your unique process.

And remember, I’m here to support you every step of the way. Don’t hesitate to reach out if you have questions or need guidance – because success is a collective effort, not something you achieve alone.

I’m excited to announce that we’ll soon host our business development workshops to help you achieve your career goals! So, if you want to build your own international yoga business, but need more structure and strategies…

>>> check out the Launch & Expand Your International Career and sign up for the waitlist!

When signing up, you’ll be the first to find out more about the dates and topics of each training.

I believe no vision is too big, and with dedication and the right strategies, you can turn them into your reality. For now, embrace the next 90 days (until the new year) and make them count. Finish this year strong, and step confidently into the shoes of who you need to be to create the future you desire.